If your fitness center is like most, you probably have screens all over your property from the locker room to the cardio area and even the lobby. That’s because you know how important it is to keep your members engaged.
LEGAL REQUIREMENTS TO SHOW CONTENT
But first, you need to make sure you can play movies and TV shows in a public setting. While many people think that their streaming service agreements or cable subscription covers them if they want to show content it actually doesn’t. Most of those only cover private viewings instead of public ones.
HOW OUR BLANKET LICENSE PROTECTS YOUR GYM
That means that businesses that play content without a license, may be committing copyright infringement and opening themselves up to potential legal action and fines. No need to worry though. Our simple MPLC Blanket License helps provide licensed content for gyms and other businesses of all sizes so they can show tens of thousands of titles from popular studios without having to report what they’re showing.
WHAT CONTENT TO SHOW AND WHERE?
• Locker Rooms: These might be the perfect place to show news as people get changed and unwind.
• Childcare Areas: Family-friendly content, like new and classic animated films, so parents with kids are drop their children off knowing they’ll be entertained.
• Weight/Cardio Sections: Studies show that exciting, pulse-pounding content gets the blood flowing and increases circulation so your members will be more excited about their work out. 1 So action films, adventure shows, or similar content could be a great fit.
But no matter what kind of licensed content you show, the most important thing is increasing member engagement. By keeping them entertained, they’ll be more likely to be excited about their next workout; courtesy of the content you can play as part of your MPLC Blanket Licence.
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